The first session on today's Office 2.0 unconference was hosted by Scott Gavin and focused on the topic of Social Networking in Companies or Enterprise Facebook. What the participants of the discussion were expecting from a corporate social networking tool are following features:
- Profile pages with freeform editing (Some people are using MediaWiki for this)
- Inclusion of existing social network data from LinkedIn, Facebook, Xing, etc.
- Yellow Pages functionality
- Skill Database (in order to find an expert)
- Job Database (if you are a designer in one department, you can be found by people in other departments that need a designer, too)
- Connections (who knows whom)
Other things learned in the conversation:
- When you build networks: start with small, heavily connected networks, they have the highest values for participants
- Blogs are good tools for self-promotion and social networking (even in a corporate environment)
- But you have to push it yourself.
- Scuttle
is an open source del.icio.us clone
Product idea of the session
Create a dynamic social network profile based on what you do. Create a software that aggregates your personal information like
- blog post you read and write
- bookmarks you share
- files you create and share
- mails you send and discussions you take part in
- connections on Linkedin, Xing, Facebook
Then aggregate this information and match it with related people in your company.

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