The Company that kills Google will not be founded inside Google
Robert Cringely writes about The Final Days of Google
. He makes up following equation:
This article is a part of Lars Trieloff's weblog. If you like this article please subscribe to my feed and get automatically notified of updates.
. He makes up following equation:
- "Gather a bunch of smart people, they will create new ideas, some good, some very good, some better than your original idea and you cannot recognize or pursue all of them, so they will be pusued by other people, who will kill you", then the threat to Google is not gathering smart people, because they can still leverage a fraction of the ideas their employees are generating."
The problem is, with modern distributed collaboration technology it is much easier to gather a buch of people, even smart people, without being a real company. There are more ideas generated outside Google than inside. When people outside Google can collaborate as productive as people inside by forming a virtual organization, they, together with the right idea have the potential to kill the cash cow.
This article is a part of Lars Trieloff's weblog. If you like this article please subscribe to my feed and get automatically notified of updates.
I am Product Manager for Collaboration and Digital Asset Management at